Digital Marketing Specialist

Sofia, Sofia City Province, Bulgaria
Marketing / Public Relations

For more than 15 years Easy Consult has been a trusted partner for domestic and international clients, delivering tailor-made HR solutions and consulting. Striving to be a market leader we are always on the look for the latest trends, staying true to our mission of building long-lasting relationships with our clients, candidates, and employees.

On the behalf of one of our clients a progressive and fast-growing Bulgarian company, we are looking to hire Digital & Marketing Specialist to join their successful team of motivated professionals. 

You will be given the opportunity to work in successful and supporting environment, learning and practicing the whole marketing cycle in detail. If you have already gained some experience in Marketing, you are full of enthusiasm and have never-ending energy, keep reading because this might be your dream job.

As the ideal candidate for this role, you will be a data-driven online marketer, collaborative, analytical, and result-orientated. Youre familiar with performance platforms and have hands-on experience executing digital campaigns.

Main responsibilities:

  • Plan, execute, and optimize paid digital marketing campaigns;
  • Measure and report the performance of all digital marketing campaigns and assess against goals and KPIs;
  • Craft plans and ideas to optimize and improve performance through content, ad spend, channels, etc.;
  • Identify trends and insights and optimize spent and performance based on the insights;
  • Keep up with industry trends, innovations, emerging technologies and provide perspective on their adoption for Ficosota brands where applicable;
  • Compile regular reports for stakeholders of all campaigns performance, results, and findings;
  • Work closely with fellow marketers, content creators, designers, and developers to ensure proper messaging, timing, and execution of campaigns;
  • Participate in the management of the companys social media profiles and presence (Facebook, Instagram, YouTube, etc.);
  • Manage billing to ensure all invoices are paid accurately and on time.

What is needed:

  • BS/MS degree in Marketing or a related business field;
  • Working experience in digital performance marketing - at least 1 year;
  • Hands-on experience in planning and managing paid digital campaigns in social, search and display;
  • In-depth knowledge of Facebook Ads Manager and Google Ads;
  • Understanding of website analytics and tracking tools (e.g., Google Analytics, Google Tag Manager), with the ability to generate, analyze and interpret data;
  • Up to date with the latest trends and best practices in online marketing and measurement;
  • Excellent command of written and spoken English (at least B2 according to the Common European Framework of Reference for Languages);
  • Computer literacy: working proficiency in MS Windows and MS Office.

We we offer:

  • To be part of a great team, where the atmosphere is positive, ambitious, and motivating
  • Attractive package, adequate to your efforts and achievements;
  • Work in a highly dynamic environment;
  • Additional social benefits.

If you got excited just by reading this, do not hesitate and send us your CV in English for consideration

And if this job is not suitable for you, please share the link or recommend your friend and get your RAF bonus!

Our services are free of charge for candidates. All applications will be treated in strict confidentiality. Easy Consult Recruitment and Employment activities are based on a Recruitment license 2339/ 30.08.2017.

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